Author Archives: Mike Kaselnak

About Mike Kaselnak

Michael Kaselnak is considered one of the top marketing and sales experts in the financial services industry. He has personally mentored over 300 financial advisors in the past 10 years. These financial advisors saw their average production increase by 62%. Many saw increases of over 300 percent. He writes articles that have appeared in many mainstream magazines and has written the popular report 300 Financial Headlines that sell.

Get Your Message Out There Big Time!

In order to get people to see your message… you have to be doing things… AND putting your message places your competition doesn’t. How many of your competitors are advertising on bill boards?  Think about it… thousands of drivers are … Continue reading

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FIA’s Are More Liquid than Money Management?

This script gets a client to tell you that a 7-year surrender annuity is more liquid than a money management account. This short video gives you the exact script that gets a client to TELL YOU… that an FIA (with … Continue reading

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$2 and Some Sleight of Hand Lands a Client

Has somebody ghosted you?  Want to get them to call back… or even reach out to you on their own?  I just used this idea with one of my advisors and it worked perfectly! We went online and found directions … Continue reading

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What’s Your Number?

The key to growing your business is buying new clients… what?  How do you do that?  Isn’t Marketing just buying clients?  If your marketing is poor… you’ll pay more per client.  If you have good marketing… you’ll pay less per … Continue reading

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The Best 30-Minutes You Ever Spent

If you want to work with small businesses, you have 20 seconds to get their attention.  Here’s what you do. Get a list of 3 businesses you want to approach with your Unique Selling Proposition Make sure all 3 businesses … Continue reading

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Want More Appointments? Then Follow Through!

I was scratching my head.  So an advisor used a marketing system that did all the hard work for him.  It found people with more than $1 million who wanted to meet with advisors for second opinions.  Now these were … Continue reading

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This is a Terrific Handout or Even Frame it for Your Office

Are you looking for a document that demonstrates that you put your client and their concerns first?  Please accept this done-for-you Financial Hippocratic Oath, courtesy of 5Q Group.  You can use it a number of ways… as a handout at … Continue reading

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This Works to Get Those Big Hitters to Call You Back!

People love humor… and people love themselves.  You can leverage these two things into getting almost everyone to reach out to you. Using this technique… one guy got President George Bush to reach out to him… one company did this … Continue reading

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The ONLY referral that Works… and why all the other referral advice is worthless

Why don’t you get more referrals?  Your clients love you.  They know you are smart and provide great service.  We assume they like their family and friends.  So why don’t they refer more? The answer is pretty simple.  REJECTION. It’s … Continue reading

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Get the Best Advice on How to Grow Your Business… You will blow your competitors away!

If you are looking at leveraging the newest and best ways to reach clients, here’s a great way to do it that doesn’t cost you an arm and leg.  Consider sponsoring a marketing, design or public relations class at a … Continue reading

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