Author Archives: Mike Kaselnak

About Mike Kaselnak

Michael Kaselnak is considered one of the top marketing and sales experts in the financial services industry. He has personally mentored over 300 financial advisors in the past 10 years. These financial advisors saw their average production increase by 62%. Many saw increases of over 300 percent. He writes articles that have appeared in many mainstream magazines and has written the popular report 300 Financial Headlines that sell.

Does Your Website Have These 10 “Must Haves”?

Posted on March 18, 2016 by Mike Kaselnak

Your website is the first place a potential client is going to go to check you out. What are they going to find? Go to your own website right now! And make sure you are doing these 10 things well: … Continue reading →

Posted in Client Referrals, General, Lead Generation, Marketing Tips | Tagged 5Q, 5Q Group, financial advisor, financial marketing, Lead Generation, Leads, marketing, Michael Kaselnak, Mike Kaselnak | Leave a comment

Free Advertising? Heck Yeah!

Posted on March 9, 2016 by Mike Kaselnak

What thank-you trinkets do you give your clients when they come onboard? One that you absolutely should be giving is a cloth, designer shopping bag to bring their new materials home. And what should be printed predominantly on the outside … Continue reading →

People are Busy… So Grab Their Attention with a Little Humor or a Surprise

Posted on February 24, 2016 by Mike Kaselnak

People have short attention spans today, so you need to grab their attention immediately! Humor and Surprise does just that. Check out some of these classified ads that stopped people in their tracks and got them to take notice of … Continue reading →

Posted in Lead Generation, Marketing Tips | Tagged 5Q, 5Q Group, financial advisor, financial marketing, Lead Generation, Leads, marketing, Michael Kaselnak, Mike Kaselnak | Leave a comment

How Do Prospective Clients Check You Out?

Posted on February 17, 2016 by Mike Kaselnak

How does a prospective client decide if you are trustworthy or not? There are a lot of ways they will do this, but the first thing they are going to do is Google you. What will they find? The first … Continue reading →

Posted in Marketing Tips | Tagged 5Q, 5Q Group, financial advisor, financial marketing, Lead Generation, Leads, marketing, Michael Kaselnak, Mike Kaselnak | Leave a comment

The Best Free Advertising You’ll Ever Get

Posted on February 11, 2016 by Mike Kaselnak

Free… Good. Advertising… Good. In the news… Good. Put them all together fantabulous! I have had a single press release put over 100 high quality people in my seminars. I have had press releases that had people actually stopping by … Continue reading →

Posted in Marketing Tips | Tagged 5Q, 5Q Group, financial advisor, financial marketing, Lead Generation, Leads, marketing, Michael Kaselnak, Mike Kaselnak | Leave a comment

Here’s a Way to Get People to Call You at No Cost!

Posted on January 27, 2016 by Mike Kaselnak

You have several Centers of Influence in your town that are eager to refer to you! Who are they? Bloggers! Simply type your town name and “blogger” into Google and you’ll get several hits on bloggers in your town. And … Continue reading →

Posted in General, Lead Generation, Marketing Tips | Tagged 5Q, 5Q Group, financial advisor, financial marketing, Lead Generation, Leads, Michael Kaselnak, Mike Kaselnak | Leave a comment

Turn “Healthy, Wealthy and Wise” Into a Very Profitable Month!

Posted on January 20, 2016 by Mike Kaselnak

There has been more and more reporting done on the cost of health care… above and beyond what Medicare pays for, or even LTC costs. Most experts agree out of pocket costs for health care will cost retirees between $170,000 … Continue reading →

Posted in General, Marketing Tips | Tagged 5Q, 5Q Group, financial advisor, Lead Generation, Leads, marketing, Michael Kaselnak, Mike Kaselnak | Leave a comment

You Can Use the Same Marketing that the World’s Best Salesman Used (as named by the Guinness Book of World Records) … and get this—his marketing cost less than $10

Posted on January 12, 2016 by Mike Kaselnak

This salesman’s record was verified by Deloitte and Touché and placed him at the top of all salespeople. How did he do it? What set him apart? What was his secret? It ends up he does things that you and … Continue reading →

Posted in General, Marketing Tips | Tagged 5Q, 5Q Group, financial advisor, financial marketing, Lead Generation, Leads, marketing, Michael Kaselnak, Mike Kaselnak | Leave a comment

An inexpensive, unique way to get prospects to take your calls

Posted on December 20, 2015 by Mike Kaselnak

It’s hard to make a sale when nobody will take your call. So, here’s a way to get people to smile when they find out it’s you on the phone. Each month send out a postcard celebrating a silly or … Continue reading →

Posted in General, Marketing Tips | Tagged 5Q, 5Q Group, financial advisor, financial marketing, Lead Generation, Leads, marketing, Michael Kaselnak, Mike Kaselnak | Leave a comment

Get 24 High-Net-Worth guys asking to spend the day with you

Posted on December 15, 2015 by Mike Kaselnak

How much would it be worth to you to spend an afternoon hosting 24 high-net-worth guys? I am assuming quite a bit. Here’s how one adviser pulled it off… He first did research to figure out which 100 people in … Continue reading →

Posted in General, Marketing Tips | Tagged 5Q, 5Q Group, financial marketing, Lead Generation, Leads, marketing, Michael Kaselnak, Mike Kaselnak | Leave a comment