Author Archives: Mike Kaselnak

About Mike Kaselnak

Michael Kaselnak is considered one of the top marketing and sales experts in the financial services industry. He has personally mentored over 300 financial advisors in the past 10 years. These financial advisors saw their average production increase by 62%. Many saw increases of over 300 percent. He writes articles that have appeared in many mainstream magazines and has written the popular report 300 Financial Headlines that sell.

Simple Inexpensive Way to Get Millionaire Investors

Posted on March 16, 2012 by Mike Kaselnak

Two of the most respected marketing research firms in the financial industry, CEG Worldwide and Spectrem Group, have recently nailed down the reason millionaires change advisors.  Want to guess what that reason is? Both studies showed that the reason millionaires … Continue reading →

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Don’t spend Money on Marketing until you know this

Posted on February 2, 2012 by Mike Kaselnak

Put your marketing on steroids by creating a killer 5Q. This guide will walk you through developing an “elevator speech” that you can use to generate more referrals in the next 6 months than you’ve had in your entire career. … Continue reading →

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Be a Hero… Get a New Client With This Postcard

Posted on December 4, 2011 by Mike Kaselnak

Postcards are fickle prospect generators… it’s all about timing.  Your postcard has to be about something that people want RIGHT NOW!  It can’t be about vague things like retirement planning or IRA’s if you want it to be successful. So, … Continue reading →

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Don’t Spend Money on Marketing

Posted on October 4, 2011 by Mike Kaselnak

Many marketing companies would like you to believe spending more money on marketing will get you more clients. The solution to finding new clients is not yelling louder. You are surrounded by hundreds of people that can use your skills. … Continue reading →

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If you could read your prospect’s mind, how many of them would you sell?

Posted on September 19, 2011 by Mike Kaselnak

I’m betting a boatload. Well, now you can do just that… read your prospect’s mind, in a recent in depth study on how clients buy called, “How Clients Buy: Benchmark Report on Professional Services Marketing and Selling from the Clients … Continue reading →

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Blog schmog

Posted on September 10, 2011 by Mike Kaselnak

At least that’s what I hear from some advisors when I talk to them about setting up a blog. But here’s the deal, people read blogs. My neighborhood has a blog and everyone reads it. My son’s sports league has … Continue reading →

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What $6 marketing system brings in multi-million dollar accounts?

Posted on September 4, 2011 by Mike Kaselnak

I don’t know about you, but the biggest clients myself or my buddies have brought in, have been small business people that just sold their businesses. I brought in a $3 million and a $5 million account this way. My … Continue reading →

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P.S. I Love you!

Posted on August 28, 2011 by Mike Kaselnak

Looking to get surprised by a huge piece of business coming out of “left field”? Then I would highly recommend sending out a dozen, handwritten thank you cards every week. It’s about 30 minutes worth of work and it will … Continue reading →

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How to get quoted in Magazines

Posted on August 14, 2011 by Mike Kaselnak

Getting “quoted” in a well-known magazine costs you virtually nothing… and is free publicity. This idea got me quoted in several magazines including Kiplinger’s, Wealth, Financial Planning, New York Times, Star Tribune, Your Money and more. I’ve given you the … Continue reading →

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What’s the quickest way to get referrals from you top clients… without asking for them?

Posted on July 6, 2011 by Mike Kaselnak

We all know referrals are the best way to bring on new clients… but getting clients to give them to us has been pretty elusive for most advisors. This might be because, if you are like me, you find asking … Continue reading →

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