Tag Archives: marketing

People are Busy… So Grab Their Attention with a Little Humor or a Surprise

People have short attention spans today, so you need to grab their attention immediately!  Humor and Surprise does just that.   Check out some of these classified ads that stopped people in their tracks and got them to take notice of … Continue reading

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How Do Prospective Clients Check You Out?

How does a prospective client decide if you are trustworthy or not?  There are a lot of ways they will do this, but the first thing they are going to do is Google you.  What will they find? The first … Continue reading

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The Best Free Advertising You’ll Ever Get

Free… Good.  Advertising… Good.  In the news… Good.  Put them all together fantabulous!  I have had a single press release put over 100 high quality people in my seminars.  I have had press releases that had people actually stopping by … Continue reading

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Turn “Healthy, Wealthy and Wise” Into a Very Profitable Month!

There has been more and more reporting done on the cost of health care… above and beyond what Medicare pays for, or even LTC costs.  Most experts agree out of pocket costs for health care will cost retirees between $170,000 … Continue reading

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You Can Use the Same Marketing that the World’s Best Salesman Used (as named by the Guinness Book of World Records) … and get this—his marketing cost less than $10

This salesman’s record was verified by Deloitte and Touché and placed him at the top of all salespeople.  How did he do it?  What set him apart?  What was his secret? It ends up he does things that you and … Continue reading

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An inexpensive, unique way to get prospects to take your calls

It’s hard to make a sale when nobody will take your call.  So, here’s a way to get people to smile when they find out it’s you on the phone.  Each month send out a postcard celebrating a silly or … Continue reading

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Get 24 High-Net-Worth guys asking to spend the day with you

How much would it be worth to you to spend an afternoon hosting 24 high-net-worth guys?  I am assuming quite a bit.  Here’s how one adviser pulled it off… He first did research to figure out which 100 people in … Continue reading

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Get your website at the top of your Prospect’s online search page

Where does your website show up on the page when your client searches for a financial advisor in your area?  If it isn’t in the top 3… you are missing free business.  Think about it!  These people are actually LOOKING … Continue reading

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The Best Referrals are the Ones You DON’T Ask For!

In this 5-page Whitepaper titled, “How to Create the Best Referrals—the ones you don’t ask for” the author walks you through the process of getting clients to refer to you… without ever directly asking for the referral.  This is important … Continue reading

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The 5-Minute Fix to Create Referrals

Want to create clients that talk about you all the time?  Just doing your job well will NOT create that!  Doing investment research… returning their calls promptly… being friendly with them… THAT’S YOUR JOB!  They expect that from you, so … Continue reading

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