Tag Archives: marketing

What do people think about you and your company?  They used to drive by your building to “check you out.”  That is no longer the case.  Now, they check you out by going online.  What do they see? Check out … Continue reading →

Before I tell you what “this” is, let me say that we all know we should be good at it… but very, very few of us are.  Why?   Because we have been given horrible advice on how to do it … Continue reading →

How many of your prospects would like to know how to pay less than 1% tax on their investment income?  So, instead of paying 12%, 22%, 24%, 32%, 35% or 37% on their returns and interest… paying just 1%.  Do … Continue reading →

Most retirees fall into the category of Boomer.  A lot of research has been done on how to catch a Boomer’s attention.  It ends up, it’s music.  Not actual music, but lyrics that bring them right back to their youth.  … Continue reading →

New sales research from this year gives us a window into what clients want from us. 69% – Want us to listen to their needs 61% – Tell us NOT to be pushy 61% – Want us to provide relevant … Continue reading →

Your website, Facebook page and LinkedIn are the modern equivalent of your brick-and-mortar store front.  What do your clients and prospective clients see when they research you online? And how are you using social media to grow your reputation and … Continue reading →

LOHAS is the acronym that stands for Lifestyle of Health and Sustainability.  It is represented by 26 million Boomers in the U.S.  These people are concerned about personal health and the well-being of both themselves and the environment. These people … Continue reading →

Research and surveys show some interesting statistics when it comes to how salespeople spend their time during the workday: 33% Talking to clients 21% Writing emails 17% Entering data 17% Prospecting and marketing 12% Conducting internal meetings This is for … Continue reading →