Tag Archives: Michael Kaselnak

Try this simple thing (next time) at your Trade Show or Expo booth

If you have something people want… and I hope you do… then you must get it into their hands or they’ll never know it! You spent a lot of money to buy this booth… and you can’t get people to … Continue reading

Posted in Client Referrals, General, Lead Generation, Marketing Tips | Tagged , , , , , , , , | Leave a comment

You will never have a problem again if you use these 5 simple steps

Trying to overcome objections the same way we did ten years ago, DOES NOT WORK!  Why?  Because we are now working with Baby Boomers… and Baby Boomers think they know everything!  You can’t tell them what’s right or wrong.  You … Continue reading

Posted in Client Referrals, General, Lead Generation, Marketing Tips | Tagged , , , , , , , , | Leave a comment

Want to Get People to Finally Believe You?

People love to see other people’s mistakes… how many people watch America’s Funniest Home Videos or watch funny videos on YouTube?  Heck!  We are almost addicted to watching other people’s mistakes. So, how can you capitalize on this? Show your … Continue reading

Posted in Client Referrals, General, Lead Generation, Marketing Tips | Tagged , , , , , , , , | Leave a comment

Quiz… Which Way is a Better Way to Spend $1,000 on Marketing?

If someone gave you $1,000 and gave you the choice of… Sending out one postcard to 2,000 people that fit your demographic Sending out a series of 10 cards to 200 people that fit your demographic Which would be more … Continue reading

Posted in Client Referrals, General, Lead Generation, Marketing Tips, Successful Seminars | Tagged , , , , , , , | Leave a comment

Do This and Watch Response Rate Go up by 400%

This technique is absolutely proven to work.  A firm using this technique got a 12% response rate… but that’s NOT the good news… 4.4% actually became appointments in the office!  How’s that for a direct mail response? What did they … Continue reading

Posted in Client Referrals, General, Lead Generation, Marketing Tips | Tagged , , , , , , , , | Leave a comment

Focusing on These 6 Things Will Put Your Marketing and Sales on Steroids

What makes people do things?  In this 5-page guide, you’ll not only identify the 6 things that get people to do things… but more importantly, how to leverage them to increase your sales and income. Download it here… courtesy of … Continue reading

Posted in General, Lead Generation, Marketing Tips | Tagged , , , , , , , , | Leave a comment

Want a Technique to Get Virtually Everyone to Call You Back?

Want a Technique to Get Virtually Everyone to Call You Back? Do you have a big prospect that won’t call you back?  Or did a large case ghost you, instead of coming in to sign paperwork?  That can be extremely … Continue reading

Posted in General, Lead Generation, Marketing Tips | Tagged , , , , , , , , | 1 Comment

4 Ways to Make Your Marketing Finally Work

People are hit with hundreds of marketing messages… every.single.day.  How do you cut through the clutter?  You must be different.  Here are 5 ways to do just that… Shock the client and your rival! Have this statement on your website, … Continue reading

Posted in Client Referrals, General, Lead Generation, Marketing Tips | Tagged , , , , , , , | 2 Comments

Get in front 52 new people in 2018 for $10 a Week

Need a simple, easy… and cheap way to get in front of people who want to meet with you?  The trick is to spend just a couple of hours a week… consistently… doing a couple of simple and easy tasks… … Continue reading

Posted in Client Referrals, General, Lead Generation, Marketing Tips | Tagged , , , , , , , , | Leave a comment

Are You Answering the Right Question? This tweak can double your effectiveness

Our prospects are more skeptical than ever. They are hit by hundreds of thousands marketing messages each year… all promising more than the last.  How do you break through their skepticism? A study in Harvard Business Review gives us some … Continue reading

Posted in General, Lead Generation, Marketing Tips | Tagged , , , , , , , , | Leave a comment